Are personal brands helping or hurting professional services firms? We explore how firms can balance expert visibility with long-term brand equity and growth.
The post <a href="https://rattleandpedal.com/personal-brands-vs-firm-brands-professional-services/">Are Personal Brands Killing Firm Brands?</a> appeared first on <a href="https://rattleandpedal.com">Rattle and Pedal</a>.

Are personal brands helping or hurting professional services firms? We explore how firms can balance expert visibility with long-term brand equity and growth. The post Are Personal Brands Killing Firm Brands? appeared first on Rattle and Pedal.

Are personal brands helping or hurting professional services firms? We explore how firms can balance expert visibility with long-term brand equity and growth.
The post <a href="https://rattleandpedal.com/personal-brands-vs-firm-brands-professional-services/" rel="noopener noreferrer">Are Personal Brands Killing Firm Brands?</a> appeared first on <a href="https://rattleandpedal.com" rel="noopener noreferrer">Rattle and Pedal</a>.

Are Personal Brands Killing Firm Brands?

Jason Mlicki, agency leader, and Jeff McKay, former global CMO, discuss growth, marketing, and life in professional services in this weekly podcast. The duo offers divergent thoughts on solving the issues practice leaders and marketers confront—or probably should—including stupid sh*t Marketing should NOT do, how Marketing ruins everything, the BS of professional services, and unleashing your Young Turks. Executive guests and industry experts join frequently to share their insights and experiences. It’s all served up with humor and a refreshing dose of reality from two guys who know how to grow firms.

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Are Personal Brands Killing Firm Brands?

Are Personal Brands Killing Firm Brands?