“Have you ever walked out of a patient room thinking,
‘I explained everything perfectly… and they still didn’t listen?’

You had the right diagnosis. The right plan. The right words.

So why didn’t it land?

Here’s what NP school never taught us: Patients don’t change because of logic. They change because of emotion.

Neuroscience shows we make 95% of decisions emotionally—not rationally. So if you’re only speaking to the logical brain, you’re missing the part that actually decides.

So the real question isn’t: “Are soft skills nice to have?”

The real question is: What is it costing you to ignore them?

Because the providers who feel the most fulfilled, respected, and effective—they’re not controlling patients.

They’re moving them.

And in this episode, I’m going to show you why soft skills aren’t “soft” at all—
they’re the most powerful clinical tool you already have…
and how mastering just a few of them can make your days easier, faster, and far more meaningful.

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