The Exchange

Are Sports Sponsorships Effective with Hush.ca


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Visual of the seat cover sponsorship
The previous episode where Aaron and Alex predicted 2021 (see if they were right)

Here's This Shows TL;DR:

  • Aaron gives a summary of what Hush is all about 
  • We briefly explain the type of sponsorship that Hush did with the Montreal Canadians in the NHL 
  • Aaron explains how this opportunity came to be 
  • We go over how Hush was able to see exactly how much traffic this specific sponsorship drove over two weeks 
  • We discuss traffic increases and when the most effective times for eyes were 
  • Aaron talks about how the players got involved and extended the reach of Hush 
  • We touch on whether this has helped Hush in the American market
  • Aaron explains why we are seeing more DTC brands invest in out of home ads 
  • We talk about the race to derisk and find creative talent
...more
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