It's safe to say that as consumers, and even as a society, we're sick of being constantly sold too. Everything we see and consume, both in mainstream media and on social media, seems to be an ad, and usually an undisclosed one at that! With a bad taste in the air, how is this affecting, and going to affect influencers and influencer marketing? Katie has her own thoughts on what's coming next and who we should be looking out for, and it may not be the people who you think it is...

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