FVA% is back, but it never really went away. In this episode I sit down with Jon Nichols, Associate Director of Business Planning, to unpack one of my favorite metrics in demand planning (next to MAPE): Forecast Value Added. This is the third time I’ve tackled FVA on this podcast, and new insights emerge every time. This conversation does not disappoint!! If you wonder whether you are adding value or just noise to your planning process and still aren't using FVA then this episode is an absolute must.

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