Marketing Trends Now by Katie Brinkley

Are You Invisible in AI-Powered Search Results?


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SEO isn’t dead — but it is being rewritten by AI.


If you're still optimizing content like it's 2015, you're already falling behind. In this episode, I break down Generative Engine Optimization (GEO) — the new way to make sure your content shows up when AI tools like ChatGPT and Google’s AI Overviews answer questions without sending users to your site.


Let’s get ahead of the curve — before you’re left behind it.


What You’ll Learn:

  • What GEO actually means for marketers
  • Why search engine rankings aren’t the only game in town anymore
  • How ChatGPT and Google AI select sources (and how to be one)
  • The new “content trust signals” AI is trained to look for
  • Actionable shifts you can make today to future-proof your content


Check out this episode, then take a look at your last blog post and ask yourself: Would AI trust this enough to cite it? That’s the question we all need to be asking right now.


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/@MarketingTrendsNow

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/marketingtrendsnow/

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Marketing Trends Now by Katie BrinkleyBy Katie Brinkley