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Today, we’re diving into a crucial gut check for your business: are you truly on brand? We'll explore the core elements of brand unity – identity, communication, and perception – and why they matter. Using real-world examples from brands like Apple, Nike, and Patagonia, I’ll guide you through a self-assessment to help you identify where your brand stands strong and where it needs a tune-up. Ready to uncover the truth about your brand's alignment? Stick around and let's get into it.
Take the Assessment Here
Connect with Dan Here
By Brandthropologist Dan LeeToday, we’re diving into a crucial gut check for your business: are you truly on brand? We'll explore the core elements of brand unity – identity, communication, and perception – and why they matter. Using real-world examples from brands like Apple, Nike, and Patagonia, I’ll guide you through a self-assessment to help you identify where your brand stands strong and where it needs a tune-up. Ready to uncover the truth about your brand's alignment? Stick around and let's get into it.
Take the Assessment Here
Connect with Dan Here