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Most business owners hope their company is prepared for the future—but hope isn’t a plan. In this episode, Bill DiCristofaro of Integrity Benefit Partners unpacks the 2025 MassMutual Business Owner Perspectives Study. Discover what’s missing in succession planning, how to protect value, and why exit planning is simply good business strategy.
By William DiCristofaro, CFP®, AIF®, CEPA®, MBA.Most business owners hope their company is prepared for the future—but hope isn’t a plan. In this episode, Bill DiCristofaro of Integrity Benefit Partners unpacks the 2025 MassMutual Business Owner Perspectives Study. Discover what’s missing in succession planning, how to protect value, and why exit planning is simply good business strategy.