From a tiny deli with two employees to 14 businesses that generate $60 million in annual revenue, Ari Weinzweig unfolds how his eccentric business practices have transformed his small restaurant known as Zingerman’s Deli into a nationally renowned food enterprise. Ari shares with us his personal stories and principles that have turned a $20,000 loan from the bank and limited experience in the food industry into a masterful culinary ecosystem with over 750 employees and a community of unique businesses.