After World War II in 1947, there was a division of British ruled lands into India and Pakistan. Many Muslim families started migrating to Pakistan. Br. Arif's dad was one of these immigrants. When he came to Pakistan he almost had nothing but a suitcase of books. In other words, he had to start from scratch in a new land. He loved books and the books helped him to rediscover himself again as one of the leading book publishers after many years in Pakistan.

In 1980, there was a change in the air. This time it was a "computer revolution". His dad bought a computer to learn the new possibilities and what it may mean for his book publishing business. For br. Arif and his brothers, the computer was a new toy where they can play games. The boys soon started learning more about coding to develop their own games.