In this episode, Editor-in-Chief Jim Lucy and Associate Editor Ellie Coggins discuss the September 2020 cover story on sales and marketing tips in this ever-growing virtual landscape. Ellie goes more in-depth on what her sources had to say about how electrical distributors and reps can implement creative new methods into their newly fledged virtual selling strategies.

For more information, visit www.ewweb.com. Read the full-length article here, which originally appeared in the September 2020 print edition.