The Ars Technicast

Ars Technicast, Episode 36: How much is software worth anyway?


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In this week’s episode, we take a couple of steps back from the announcement by Apple to look at current pricing strategies and models for some of the giants in computing. Co-hosts Social Editor Cesar Torres and Ars Associate Writer Casey Johnston welcome Reviews Editor Ron Amadeo and Senior Products Specialist Andrew Cunningham on the program. We discuss Microsoft’s own release of Windows 8.1 (also free), as well as the ways in which Apple’s desktop line may be following suit to iOS’ free upgrades. We also tackle office productivity applications, as Appleannounced all of iWork will now be free. We look at Microsoft Office and the way its group licenses are in contrast against offerings by Google’s own Google Docs or Apple’s suite. Also, stay tuned for some discussions about how app store revenue streams differ between iOS and Android, and why Android OS culture may keep paid apps from getting a foothold.

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