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Share Art & Science: How To Optimize Creative and Data to Unlock Profitable Ads, with Will Perry
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Art & Science: How To Optimize Creative and Data to Unlock Profitable Ads, with Will Perry
Will Perry is the CEO+CMO of REASON Agency, an eCommerce growth consultancy. He is dedicated to accelerating growth for eCommerce businesses through 13 years of experience and REASON’s unique and unequaled optimization strategies.
Will has mastered how to create a profitable funnel – between testing the right creative, messaging, audiences and follow up sequences.
There are so many nuances to setting up an ad funnel that scales profitably.
Will has done it countless times, and shares his expertise in detail.
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By Jeremy Biron, Gen Furukawa
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Will Perry is the CEO+CMO of REASON Agency, an eCommerce growth consultancy. He is dedicated to accelerating growth for eCommerce businesses through 13 years of experience and REASON’s unique and unequaled optimization strategies.
Will has mastered how to create a profitable funnel – between testing the right creative, messaging, audiences and follow up sequences.
There are so many nuances to setting up an ad funnel that scales profitably.
Will has done it countless times, and shares his expertise in detail.