A lot of people struggle with social media, email marketing, and getting the attention of their ideal client because they are missing an important piece in their business – and that is having a clear brand message. 

In this week’s episode of the podcast, I’m joined by Amy Schutte who is the owner and founder of Hudson & Co., a marketing and branding agency that serves impact-driven businesses and thought-leaders across the globe. We’re going to be talking about how to get started with defining a clear story or message for your brand. We also discuss:

• Why entrepreneurs struggle with marketing
• Using StoryBrand as a framework to help clients with their marketing
• What a brand message is and why it is important
• How to get started with defining your business’s brand message

Amy is a former journalist turned marketing professional, whose expertise lies in helping her clients get seen, get heard, and get results by using the age-old power of story, clear design, and human psychology. As a StoryBrand Certified Guide, she uses one of the most well-respected marketing frameworks in the industry. 

Links

Visit Hudson & Co. On their website and Instagram for more marketing and branding. See more of Amy on her personal page.

Learn more about StoryBrand here.

Follow Katie on Instagram or visit the website to learn more about her work.