PaperLedge

Artificial Intelligence - Can LLMs Help Improve Analogical Reasoning For Strategic Decisions? Experimental Evidence from Humans and GPT-4


Listen Later

Hey PaperLedge crew, Ernis here, ready to dive into some fascinating research that tackles a question we've all probably pondered: How do AI brains stack up against our own when it comes to making smart decisions, especially in tricky situations?

This paper looks at analogical reasoning – that's basically our ability to see similarities between seemingly different things and use those similarities to solve problems. Think of it like this: if you've successfully navigated a tough negotiation at work, you might draw an analogy to a chess game, using strategies that worked on the board to influence your negotiation tactics. That's analogical reasoning in action!

Now, the researchers wanted to know if Large Language Models (LLMs), like GPT-4, can do this as well as humans. Can AI pull lessons from one situation and apply them to another, completely different one?

The researchers designed a really clever experiment. They gave both humans and GPT-4 a challenge: to find connections between a source scenario and a target scenario. For example, maybe the source scenario is about a company launching a new product and the target scenario is about a country implementing a new economic policy. The task was to identify analogies – things that are similar between the two, even if they look different on the surface.

Here's where it gets interesting. The study found that GPT-4 is like a super-enthusiastic brainstormer. It's really good at coming up with lots of potential analogies – it has high recall. But, and it's a big but, a lot of those analogies are… well, not that great. GPT-4 sometimes gets caught up in superficial similarities, like noticing that both scenarios involve money, even if the underlying reasons are totally different. This is called low precision.

"GPT-4 achieves high recall by retrieving all plausible analogies but suffers from low precision, frequently applying incorrect analogies based on superficial similarities."

Humans, on the other hand, are more like careful editors. We might not come up with as many analogies (low recall), but the ones we do find are usually much more relevant and insightful (high precision). We're better at spotting the deep, causal connections – the underlying reasons why things are happening.

So, what's going on here? The researchers argue that analogical reasoning has multiple steps. First you retrieve analogies, then you match them to see if they're relevant. GPT-4 excels at retrieval, finding all sorts of potential connections. But it struggles with matching, which requires understanding cause and effect and figuring out if the analogy really holds water.

Think of it like this. Imagine you're trying to fix a leaky faucet. GPT-4 is like a mechanic who brings you every tool in the shop, even the ones that are completely useless for the job. A human is more like a mechanic who brings you just a few tools, but they're the right tools for the job.

Why is this important? Well, it suggests that AI can be a fantastic tool for generating ideas – a kind of brainstorming partner. But when it comes to making critical decisions, we still need human judgment to evaluate those ideas and make sure they're actually relevant and useful.

"The results suggest a productive division of labor in AI assisted organizational decision making where LLMs may serve as broad analogy generators, while humans act as critical evaluators..."

This research highlights that even though AI is getting incredibly sophisticated, there are still some things that humans do better, especially when it comes to understanding complex relationships and making nuanced judgments.

Here are a few things that popped into my head that we could chat about:

  • How can we train AI to be better at identifying deep similarities instead of just superficial ones? Could we teach it to understand cause and effect more effectively?

  • Does this mean that AI is better suited for some types of decision-making than others? Where do you see the best use cases for AI-assisted analogical reasoning?

  • If AI can generate a wider range of analogies than humans, could it actually help us break out of our own cognitive biases and see things in a new light, even if we ultimately reject some of the AI's suggestions?

    Really interesting stuff, crew! Let me know what you think!



    Credit to Paper authors: Phanish Puranam, Prothit Sen, Maciej Workiewicz
    ...more
    View all episodesView all episodes
    Download on the App Store

    PaperLedgeBy ernestasposkus