ASAP Unfiltered

What's it really like running a business with your spouse while navigating one of the most competitive industries in the trades? 👀In this episode of ASAP Unfiltered, Tasha sits down with Amber, co-owner of Monarch Comfort, a heating, cooling, and geothermal company serving the Charlotte area, to talk about marriage, entrepreneurship, leadership, and the realities of building a successful HVAC business.As two women working in the trades, Tasha and Amber have plenty to discuss—from earning respect in a male-dominated industry to building strong teams, managing employees, and finding the balance between growing a business and maintaining the culture that makes it successful.Amber shares how she and her husband became business owners, how they divide responsibilities, and what they've learned about working together without letting business take over their marriage.They also get into what makes Monarch Comfort different, why customer trust matters more than simply making a sale, and how technology like geothermal heating and cooling is changing the HVAC industry.They discuss:- How Amber and her husband became HVAC business owners- The reality of running a business with your spouse- Separating work disagreements from marriage and family- Challenges women face working in the skilled trades- What makes Monarch Comfort different- Understanding geothermal heating and cooling systems- Why thorough diagnostics matter more than pushing replacements- Common misconceptions about HVAC pricing- Recruiting, training, and retaining great technicians- Creating a positive work environment for employees- Leadership mistakes and lessons learned through entrepreneurship- Balancing business growth with quality and company culture- The future of HVAC technology and the skilled tradesPlus, Tasha puts Amber through an Unfiltered Rapid Fire covering everything from working with your spouse and hiring technicians to geothermal systems, business advice, and the tasks they'd happily never do again. 😂Whether you're a business owner, work in the trades, or have ever wondered what goes into running a family-owned company, this episode offers a look at the people, decisions, and challenges behind building a business together.🎙️ ASAP Unfiltered is where we have real conversations about business, leadership, entrepreneurship, the trades, and the lessons learned along the way.---Connect with Monarch Comfort & AmberWebsite:https://monarchcomfort.com/Facebook:https://www.facebook.com/monarchcomfortMonarch Comfort Instagram:https://www.instagram.com/monarchcomforthvac/Amber's Instagram:https://www.instagram.com/abrand34/---About ASAP Commercial DoorsASAP Commercial Doors is a family-owned commercial door company serving businesses across North Carolina and Arizona. Since 1999, we've helped businesses stay safe, secure, and operational through commercial door repair, installation, and preventative maintenance.Our team specializes in storefront doors, overhead doors, automatic doors, commercial door hardware, and more.📞 (704) 668-0988🌐 https://asapcommercialdoors.com---Follow ASAP Commercial DoorsInstagram:https://www.instagram.com/asapcommercialdoorservice/Facebook:https://www.facebook.com/ASAPCommercialDoors/LinkedIn:https://www.linkedin.com/company/asap-door-repair-service-inc/---Keywords:Monarch Comfort, Amber Monarch Comfort, Charlotte HVAC, HVAC business owner, women in the trades, women in construction, husband and wife business owners, family owned HVAC company, geothermal HVAC, heating and cooling, business leadership, skilled trades, entrepreneurship, business growth, company culture, ASAP Unfiltered

What happens when your business partner is also your spouse? 👀In Episode 30 of ASAP Unfiltered, Tasha sits down with a very special guest—her husband, Bryan Roberts—to talk about business ownership, sales, leadership, marriage, and what it takes to grow a company together.Bryan's journey in the commercial door industry started as an apprentice, eventually working his way up to General Manager. Along the way, he discovered his passion for sales and business development, which has played a major role in helping grow ASAP Commercial Doors.Together, Tasha and Bryan share their journey into business ownership, the challenges of growing ASAP's North Carolina location, and the lessons they've learned while building a business and a life together.But what happens when the person you work with all day is also the person you go home with? How do you separate business from marriage, handle disagreements, and make time for family when there's always something happening at work?This episode gives you a behind-the-scenes look at the people, decisions, and relationships that have helped shape ASAP Commercial Doors.They discuss:- Bryan's journey from apprentice to General Manager- Discovering his passion for sales and business development- How Tasha and Bryan became business owners- The decision to grow ASAP Commercial Doors in North Carolina- The challenges of building a team and growing in a new market- Lessons learned through sales, leadership, and entrepreneurship- What it takes to develop relationships and grow a business- The reality of working alongside your spouse- How they separate business conversations from their marriage- Balancing business ownership, marriage, and family- Navigating disagreements and making decisions together- The biggest lessons they've learned along the wayWhether you're a business owner, work with your spouse, have a career in the trades, or are thinking about entrepreneurship, this episode offers an inside look at what it takes to grow a business while keeping your personal relationships a priority.🎙️ ASAP Unfiltered is where we have real conversations about business, leadership, entrepreneurship, the trades, and the lessons learned along the way.---About ASAP Commercial DoorsASAP Commercial Doors is a family-owned commercial door company serving businesses across North Carolina and Arizona. Since 1999, we've helped businesses stay safe, secure, and operational through commercial door repair, installation, and preventative maintenance.Our team specializes in storefront doors, overhead doors, automatic doors, commercial door hardware, and more.📞 (704) 668-0988🌐 https://asapcommercialdoors.com---Follow ASAP Commercial DoorsInstagram:https://www.instagram.com/asapcommercialdoorservice/Facebook:https://www.facebook.com/ASAPCommercialDoors/LinkedIn:https://www.linkedin.com/company/asap-door-repair-service-inc/---Keywords:ASAP Unfiltered, Tasha Roberts, Bryan Roberts, husband and wife business owners, working with your spouse, family owned business, apprentice to general manager, sales and business development, entrepreneurship, commercial door industry, growing a business, marriage and business, North Carolina business, leadership, ASAP Commercial Doors

What does it really take to start building wealth through real estate?In this episode of ASAP Unfiltered, Tasha sits down with Jenny Rodriguez, real estate investor and founder of L.I.F.T. (Ladies Investing for Tomorrow), to talk about money, investing, financial confidence, and what it actually takes to build long-term wealth.Jenny shares her journey from a career in the legal field to real estate investing, including the risks she took, the lessons she learned, and how investing helped change her financial future.But this conversation goes beyond buying and selling properties. Tasha and Jenny get into why so many women hesitate to talk about money, the misconceptions surrounding real estate investing, and what people should understand before putting their hard-earned money into an investment.They discuss:- How Jenny got started in real estate investing- Leaving a traditional career to pursue entrepreneurship- Why women should feel more confident talking about money- The biggest misconceptions about building wealth- How to get started in real estate investing- Understanding hard money, private capital, and responsible leverage- The risks of investing and lessons learned from deals gone wrong- What investors should know before hiring contractors- The reality of real estate investing versus what social media shows- Why real estate investing isn't necessarily right for everyone- Teaching the next generation about money and financial independence- What Jenny wishes she'd learned about money in high school- Advice for women who want to start investing- What's next for Jenny and L.I.F.T.- What Jenny would do with $50,000 to build wealthPlus, Tasha puts Jenny through an Unfiltered Money Rapid Fire, covering everything from stocks versus real estate to credit cards, mortgages, good debt, and the best and worst investments she's ever made.Whether you're interested in buying your first investment property, looking for ways to grow your wealth, or simply want to feel more confident making financial decisions, this episode offers a look at the opportunities, challenges, and realities of investing.🎙️ ASAP Unfiltered is where we have real conversations about business, leadership, entrepreneurship, and the lessons learned along the way.---Connect with Jenny Rodriguez & L.I.F.T.Instagram:https://www.instagram.com/invest_with_jenny/---About ASAP Commercial DoorsASAP Commercial Doors provides commercial door repair, installation, and preventative maintenance services across North Carolina and Arizona. Our team specializes in storefront doors, overhead doors, automatic doors, and commercial door hardware, helping businesses stay safe, secure, and operational.📞 (704) 668-0988🌐 https://asapcommercialdoors.com---Follow ASAP Commercial DoorsInstagram:https://www.instagram.com/asapcommercialdoorservice/Facebook:https://www.facebook.com/ASAPCommercialDoors/LinkedIn:https://www.linkedin.com/company/asap-door-repair-service-inc/---Keywords:Jenny Rodriguez, Invest With Jenny, LIFT Ladies Investing for Tomorrow, real estate investing, women in investing, building wealth, financial freedom, real estate investor, investment properties, money management, entrepreneurship, financial literacy, women building wealth, passive income, real estate investment strategies, ASAP Unfiltered

What turns a local business into a place where everybody knows your name—and your order? 🥤In this episode of ASAP Unfiltered: Local Spotlight, Tasha sits down with Amanda, owner of Grace Nutrition in Mooresville, NC. This one is a little extra special because Amanda was one of Tasha’s first business connections after coming to the Lake Norman area and even showed up to support ASAP at our grand opening.Amanda shares the story behind Grace Nutrition, how her own health and weight-loss journey influenced the business, and what it was like opening in 2020 during one of the most unpredictable times to become a business owner.But Grace has become about much more than shakes and teas. Amanda has created a community where she knows her customers, their families, and sometimes even their orders before they walk through the door.They discuss:-What Grace Nutrition is and how it got started-How Amanda’s personal journey helped shape the business-The reality of opening a business in 2020-What no one prepared her for about entrepreneurship-What kept her going through the difficult seasons-How Grace became a community, not just a place to grab a drink-What makes Grace Nutrition different-What she wishes more people understood about Grace-The customer relationships that have made the journey worth it-What her daughters are learning from watching her build a business-Mistakes that turned into valuable business lessons-How Amanda has changed as a business owner over the past five years-The importance of relationships with other Lake Norman businesses-What’s next for Grace NutritionIf you’ve never been to Grace Nutrition, this episode gives you a chance to meet the woman behind the business and understand why so many people in the Mooresville community keep coming back.ASAP Unfiltered: Local Spotlight introduces you to the people behind the businesses in our community while sharing the real stories, challenges, relationships, and lessons that come with building something of your own.📍 Connect with Grace NutritionFacebook:https://www.facebook.com/GN704/Instagram:https://www.instagram.com/gracenutrition704/?hl=enAbout ASAP Commercial DoorsASAP Commercial Doors provides commercial door repair, installation, and preventative maintenance services across North Carolina and Arizona. Our team specializes in storefront doors, overhead doors, automatic doors, and commercial door hardware, helping businesses stay safe, secure, and operational.📞 (704) 668-0988🌐 https://asapcommercialdoors.comFollow ASAP Commercial DoorsInstagram:https://www.instagram.com/asapcommercialdoorservice/Facebook:https://www.facebook.com/ASAPCommercialDoors/LinkedIn:https://www.linkedin.com/company/asap-door-repair-service-inc/Keywords:Grace Nutrition, Grace Nutrition Mooresville NC, Grace Nutrition 704, Mooresville NC, Lake Norman, Lake Norman local business, Mooresville small business, local business owner, women in business, entrepreneurship, community, small business, support local, Local Spotlight, ASAP Unfiltered

What should homeowners actually know before hiring a roofing contractor?

In this episode of ASAP Unfiltered: Local Spotlight, Tasha sits down with Chevy Rollings, owner of CER Roofing Contractors in the Lake Norman area, to talk about roofing, entrepreneurship, technology, and the reality of building a business in the trades.

Chevy shares the story behind starting CER Roofing Contractors in 2020, what those early years looked like, and some of the biggest lessons he’s learned while growing the company.

They also get into the reputation of the roofing industry—from storm chasers and aggressive sales tactics to helping homeowners understand when they actually need a new roof and when they don’t.

They discuss:

• How Chevy got into the roofing industry
• The story behind CER Roofing Contractors
• What the early years of building the company looked like
• Why the roofing industry sometimes gets a bad reputation
• Red flags to watch for when choosing a roofing contractor
• Signs that don’t necessarily mean you need a new roof
• HAAG-certified storm inspections
• What happens after hail and wind damage
• Navigating the process between homeowners, roofers, and insurance companies
• How CER is incorporating AI into the estimating process
• How AI and technology could change roofing and other skilled trades
• Chevy’s biggest mistakes and lessons as a business owner
• Managing crews and maintaining quality as the company grows
• What entrepreneurship has taught him about himself
• What he wants CER to become over the next five years

Whether you’re a homeowner, business owner, or someone working in the trades, this episode gives you a look behind the scenes at an industry most of us don’t think much about until there’s a problem over our heads.

ASAP Unfiltered: Local Spotlight introduces you to the people behind businesses in our community while sharing the real stories, challenges, and lessons that come with building something from the ground up.

📍 Connect with Chevy Rollings & CER Roofing Contractors

Website:
https://cerroofingcontractors.com/

Email:
[email protected]

Facebook:
https://www.facebook.com/CERroofing/

About ASAP Commercial Doors

ASAP Commercial Doors provides commercial door repair, installation, and preventative maintenance services across North Carolina and Arizona. Our team specializes in storefront doors, overhead doors, automatic doors, and commercial door hardware, helping businesses stay safe, secure, and operational.

📞 (704) 668-0988
🌐 https://asapcommercialdoors.com

Follow ASAP Commercial Doors

Instagram:
https://www.instagram.com/asapcommercialdoorservice/

Facebook:
https://www.facebook.com/ASAPCommercialDoors/

LinkedIn:
https://www.linkedin.com/company/asap-door-repair-service-inc/

Keywords:
CER Roofing Contractors, Chevy Rollings, Lake Norman roofing, Lake Norman roofer, roofing contractor, Mooresville NC roofing, roof inspection, storm damage, roofing business, roofing industry, skilled trades, trades business, AI in the trades, local business, Lake Norman small business, entrepreneurship, Local Spotlight, ASAP Unfiltered

What happens when your business grows faster than your systems can keep up?In this episode of ASAP Unfiltered: Local Spotlight, Tasha sits down with Shannon Ruffing, founder of SOLHVER, to talk about what it actually takes to build a business that can scale.After spending years helping grow a trades business from the inside, Shannon took what she learned and turned it into a way to help other business owners strengthen their operations, leadership, systems, and teams.This conversation gets into the problems business owners think they have versus what may actually be holding them back—and what tends to break first when growth starts happening fast.They discuss:- Shannon’s journey to starting SOLHVER- Lessons learned from growing a trades business- Growth vs. successfully scaling a company- What usually breaks first when a company grows quickly- The biggest operational mistakes growing businesses make- What actually creates a strong company culture- Leadership mistakes that impact your people- What business owners wait too long to delegate- What Shannon looks for when evaluating a business- Processes every company should have documented- Mistakes owners make when hiring leaders- Building systems that don’t depend on the owner- What the best-run companies will be doing differently over the next five yearsIf your company is growing—or you’re trying to get it there—this episode is a look at what needs to happen behind the scenes to build a stronger business without creating more chaos along the way.ASAP Unfiltered: Local Spotlight introduces you to the people behind businesses in our community while digging into the real lessons they’ve learned through entrepreneurship, leadership, and growth.📍 Connect with Shannon Ruffing & SOLHVERWebsite:https://solhver.com/LinkedIn:https://www.linkedin.com/company/solhver/About ASAP Commercial DoorsASAP Commercial Doors provides commercial door repair, installation, and preventative maintenance services across North Carolina and Arizona. Our team specializes in storefront doors, overhead doors, automatic doors, and commercial door hardware, helping businesses stay safe, secure, and operational.📞 (704) 668-0988🌐 https://asapcommercialdoors.comFollow ASAP Commercial DoorsInstagram:https://www.instagram.com/asapcommercialdoorservice/Facebook:https://www.facebook.com/ASAPCommercialDoors/LinkedIn:https://www.linkedin.com/company/asap-door-repair-service-inc/Keywords:SOLHVER, Shannon Ruffing, business operations, scaling a business, business growth, leadership, company culture, trades business, business systems, process improvement, entrepreneurship, small business leadership, business consulting, operational efficiency, scaling a trades business, local business spotlight, ASAP Unfiltered

Episode 25 of ASAP Unfiltered: Local Spotlight takes us to Mooresville, NC, with Dr. Austin Buergermeister, owner of Live Well Chiropractic.Dr. Austin has built his practice around helping people move better, recover faster, and get to the root cause of what’s causing pain rather than simply masking the symptoms.Tasha sits down with Dr. Austin to talk about his journey into chiropractic care, why he chose Mooresville to build his practice, and what he’s learned about health, movement, leadership, and business ownership along the way.They discuss:* Why Dr. Austin became a chiropractor* Building Live Well Chiropractic in Mooresville* Treating the root cause instead of chasing symptoms* Common misconceptions about chiropractic care* Everyday habits that can take a toll on your body* Why people tend to wait until they’re hurting to address a problem* Knowing when you shouldn’t just “push through” an injury* Staying healthy and mobile while traveling* Building trust with new patients* The challenges of opening and growing a practice* Lessons in leadership and business ownership* Movement, medication, and taking a more proactive approach to health* Health trends on social media that may not be as healthy as they seemBeyond chiropractic care, this conversation is also about what it takes to build a local business, earn the trust of your community, and create something you believe in.ASAP Unfiltered: Local Spotlight introduces you to the people behind the businesses in our community and shares the stories, lessons, and hard work you don’t always see from the outside.📍 Connect with Live Well Chiropractic & Dr. AustinWebsite:https://livewell-chiropractic.com/Live Well Chiropractic Instagram:https://www.instagram.com/livewellchiropracticpllc/Dr. Austin Instagram:https://www.instagram.com/austinbchiro/Dr. Austin LinkedIn:https://www.linkedin.com/in/dr-austin-buergermeister-522480121/Live Well Chiropractic LinkedIn:https://www.linkedin.com/company/livewellchiropracticpllc/---About ASAP Commercial DoorsASAP Commercial Doors provides commercial door repair, installation, and preventative maintenance services across North Carolina and Arizona. Our team specializes in storefront doors, overhead doors, automatic doors, and commercial door hardware, helping businesses stay safe, secure, and operational.📞 (704) 668-0988🌐 https://asapcommercialdoors.com---Follow ASAP Commercial DoorsInstagram:https://www.instagram.com/asapcommercialdoorservice/Facebook:https://www.facebook.com/ASAPCommercialDoors/LinkedIn:https://www.linkedin.com/company/asap-door-repair-service-inc/---Keywords:Live Well Chiropractic, Dr. Austin Buergermeister, chiropractor Mooresville NC, Mooresville chiropractor, chiropractic care, Lake Norman chiropractor, Mooresville local business, Lake Norman local business, health and wellness, movement, small business owner, local business spotlight, ASAP Unfiltered

You asked the questions… now we’re answering them. 🎙️This episode of ASAP Unfiltered is a little different. Tasha and Erin sit down for a casual Q&A covering ASAP Commercial Doors, the podcast, behind-the-scenes moments, business, marketing, leadership, and a few questions just for them.No guest. No big topic. Just your questions and our unfiltered answers.If you’ve been following ASAP Commercial Doors or ASAP Unfiltered and wanted to know a little more about the people behind it all, this episode is for you.And if we didn’t answer your question this time, drop it in the comments — we might have to do a Part 2. 👀🎙️ ASAP Unfiltered is where we have real conversations about business, leadership, the trades, and the lessons learned along the way.---About ASAP Commercial DoorsASAP Commercial Doors provides commercial door repair, installation, and preventative maintenance services across North Carolina and Arizona. Our team specializes in storefront doors, overhead doors, automatic doors, and commercial door hardware, helping businesses stay safe, secure, and operational.📞 (704) 668-0988🌐 https://asapcommercialdoors.com---Follow ASAP Commercial DoorsInstagram:https://www.instagram.com/asapcommercialdoorservice/Facebook:https://www.facebook.com/ASAPCommercialDoors/LinkedIn:https://www.linkedin.com/company/asap-door-repair-service-inc/---Keywords:ASAP Unfiltered, Q&A podcast, Tasha and Erin, ASAP Commercial Doors, behind the scenes, business podcast, leadership, marketing, commercial doors, trades podcast, company culture

What should business owners actually be paying attention to when it comes to AI?In Episode 21 of ASAP Unfiltered Local Spotlight, Tasha sits down with Rachel Di Martino, founder of Hatfield Lange Consulting. After spending more than 25 years in Big 4 consulting and Big Tech, Rachel now helps organizations navigate AI, privacy, compliance, and technology adoption.AI is moving faster than ever, but separating the hype from reality can be difficult. This conversation focuses on practical ways business owners—especially those in the trades—can begin using AI to improve operations, save time, and prepare for what's next.They discuss:Rachel's journey from Big Tech to entrepreneurshipThe biggest surprises of owning a businessLeadership lessons learned along the wayThe biggest challenges business owners are facing todayCommon mistakes companies continue to makeThe biggest misconceptions about AIWhere trades companies should begin using AIHow AI will impact construction, HVAC, plumbing, electrical, and commercial doorsWhether AI will replace jobs or make skilled workers even more valuableBusiness processes every company should consider automatingWhat successful business owners will be doing differently over the next five yearsOne action every business owner can take this week to prepare for the futureWhether you're a contractor, entrepreneur, or business leader, this episode offers practical advice on embracing AI without losing sight of what matters most—your people.🎙️ ASAP Unfiltered Local Spotlight highlights local business leaders who are making an impact in our community while sharing practical insights to help other businesses grow.About Hatfield Lange ConsultingHatfield Lange Consulting helps organizations navigate AI adoption, privacy, compliance, and technology strategy so leaders can confidently prepare for the future.About ASAP Commercial DoorsASAP Commercial Doors provides commercial door repair, installation, and preventative maintenance services across North Carolina and Arizona. Our team specializes in storefront doors, overhead doors, automatic doors, and commercial door hardware, helping businesses stay safe, secure, and operational.📞 (704) 668-0988🌐 https://asapcommercialdoors.comFollow ASAP Commercial DoorsInstagram:https://www.instagram.com/asapcommercialdoorservice/Facebook:https://www.facebook.com/ASAPCommercialDoors/LinkedIn:https://www.linkedin.com/company/asap-door-repair-service-inc/Keywords:AI for business, artificial intelligence, business automation, contractor technology, AI in construction, AI for contractors, small business AI, leadership, entrepreneurship, technology adoption, business podcast, Local Spotlight

What does it really take to build a successful local business?In Episode 20 of ASAP Unfiltered our first Local Spotlight episode, Tasha sits down with Donna Houghton, owner of Details for the Home & Boutique and A Styled Collective in the Lake Norman area.Local Spotlight is our series dedicated to highlighting the incredible small businesses that make our community special. We go beyond the storefront to share the stories, challenges, and lessons behind the people who are building businesses right here in our own backyard.Donna opens up about her journey into entrepreneurship, the realities of owning a retail business, and what it takes to create spaces that people love while leading a growing team.They discuss:How Donna got started in the home and boutique industryWhat inspired her to become a business ownerThe biggest misconceptions about owning a boutiqueThe hardest lessons she's learned as an entrepreneurWhat goes on behind the scenes of running a local businessBuilding and leading a strong teamWhy some employees thrive while others don'tHow her leadership style has evolved over the yearsWhy people matter more than productsWhy she chose to build her businesses in the Lake Norman communityWhat makes Details for the Home & Boutique and A Styled Collective uniqueWhether you're an entrepreneur, a small business owner, or simply love supporting local, this episode offers an inside look at the passion, perseverance, and purpose behind one of Lake Norman's favorite local businesses.If you know a local business owner with an inspiring story, let us know in the comments—they might be featured in a future Local Spotlight episode.🎙️ ASAP Unfiltered is where we have real conversations about business, leadership, entrepreneurship, and the people making an impact in our communities.About ASAP Commercial DoorsASAP Commercial Doors provides commercial door repair, installation, and preventative maintenance services across North Carolina and Arizona. Our team specializes in storefront doors, overhead doors, automatic doors, and commercial door hardware, helping businesses stay safe, secure, and operational.📞 (704) 668-0988🌐 https://asapcommercialdoors.comFollow ASAP Commercial DoorsInstagram:https://www.instagram.com/asapcommercialdoorservice/Facebook:https://www.facebook.com/ASAPCommercialDoors/LinkedIn:https://www.linkedin.com/company/asap-door-repair-service-inc/Keywords:local spotlight, Lake Norman, Details for the Home & Boutique, A Styled Collective, local business, small business owner, entrepreneurship, women in business, boutique owner, business leadership, community, business podcast