asiCast

asiCast 161: A hybrid future for audio measurement


Listen Later

Commercial Radio Australia (CRA) has introduced a hybrid audience measurement system Radio 360 to better measure listening everywhere and at any time across all platforms. Having tracked the development of this project over the last few years at our annual conference, in this podcast our Research Director Richard Marks speaks… Read more
...more
View all episodesView all episodes
Download on the App Store

asiCastBy Advertising Seminars International Limited (asi)

  • 5
  • 5
  • 5
  • 5
  • 5

5

1 ratings