We interviewed the Media Rating Council’s CEO George Ivie for the first time some three years ago and, in this interview, our Research Director, Richard Marks, asks him to help resolve some misunderstandings about the Council’s role that seem to have arisen over this period. Of the two main functions… <a href="https://www.asiconferences.com/asi-casts/asicast-191-mrc-perception-and-reality/">Read more</a>

We interviewed the Media Rating Council’s CEO George Ivie for the first time some three years ago and, in this interview, our Research Director, Richard Marks, asks him to help resolve some misunderstandings about the Council’s role that seem to have arisen over this period. Of the two main functions… Read more

We interviewed the Media Rating Council’s CEO George Ivie for the first time some three years ago and, in this interview, our Research Director, Richard Marks, asks him to help resolve some misunderstandings about the Council’s role that seem to have arisen over this period. Of the two main functions… <a href="https://www.asiconferences.com/asi-casts/asicast-191-mrc-perception-and-reality/" rel="noopener noreferrer">Read more</a>

asiCast 191: MRC – perception and reality

Advertising Seminars International Ltd (asi) delivers international conferences specialising in advertising, marketing, broadcast and online

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asiCast 191: MRC – perception and reality

asiCast 191: MRC – perception and reality