In July of this year, Barb Audiences started to include TV set viewing to certain YouTube channels in its service. In his first asiCast John McCarthy, the latest recruit to the asi team, interviews Barb’s Chief Executive Justin Sampson and Chief Operations Officer Caroline Baxter to find out what has… <a href="https://www.asiconferences.com/asi-casts/asicast-192-measuring-youtube-towards-a-media-measurement-loop/">Read more</a>

In July of this year, Barb Audiences started to include TV set viewing to certain YouTube channels in its service. In his first asiCast John McCarthy, the latest recruit to the asi team, interviews Barb’s Chief Executive Justin Sampson and Chief Operations Officer Caroline Baxter to find out what has… Read more

In July of this year, Barb Audiences started to include TV set viewing to certain YouTube channels in its service. In his first asiCast John McCarthy, the latest recruit to the asi team, interviews Barb’s Chief Executive Justin Sampson and Chief Operations Officer Caroline Baxter to find out what has… <a href="https://www.asiconferences.com/asi-casts/asicast-192-measuring-youtube-towards-a-media-measurement-loop/" rel="noopener noreferrer">Read more</a>

asiCast 192: Measuring YouTube – towards a media measurement loop?

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asiCast 192: Measuring YouTube – towards a media measurement loop?

asiCast 192: Measuring YouTube – towards a media measurement loop?