Stephanie Cox, VP, Sales and Marketing at Lumavate talks with Tristan Pillegrino about her journey as a marketer. She reflects on the challenges of making her opinions and ideas heard earlier in her career. 

She recounts her progress along a path of personal growth from that early career experience, which led to her ultimate adoption of a professional philosophy grounded in proactively tackling problems independently, without permission. 

Stephanie reflects on her former sense of relentless determination to achieve perfection on all projects, and the problem with striving to maintain that personal standard over time, especially in terms of the trade-off of speed and quality. She discusses the evolution of her mindset from commitment to incessant pursuit of perfection in outcomes to a principle of iterative stages of development. Stephanie compares the objectives of achieving top quality and providing rapid results and talks about how the switch to focus on incremental improvement through processes of iteration has transformed her project management and team leadership methodologies.

This episode is produced by New North. New North is a strategic B2B marketing agency specializing in working with tech companies. Going beyond conventional tactics, we craft a personalized marketing strategy, conduct research, lay a solid foundation, execute dynamic campaigns, and continuously refine our approach through analysis.

With New North, your small, scrappy marketing team transforms into a powerful growth engine, achieving your goals with less pressure and more precision.