🎧 Episode 4: From Performance to Presence — with Sean Cole

In this episode of Freedom Through Fitness, we’re joined by fitness industry veteran and business owner Sean Cole — founder of Elevation Training Club (formerly SC Vital Fitness) and Balance Wellness Club, two standout facilities helping people live healthier, more grounded lives.

Sean’s journey spans decades of experience: from his time in the military as a Physical Training Instructor and Exercise Rehabilitation Specialist, to running a high-performance gym, to more recently embracing a more holistic, authentic approach to movement, mindset, and recovery.

Together, we explore:

• How Sean went from performance-focused coaching to truly serving his community

• The power of authenticity and why “people don’t care what you’ve done — they care what you can do for them”

• How cold water therapy, breathwork, and contrast therapy changed his life — and sparked the creation of Balance Wellness Club

• What it means to coach for the real world, not just the gym floor

• Why finding your version of balance is the key to long-term wellbeing

🧠 Whether you’re a coach, a gym-goer, or someone seeking deeper alignment in your fitness journey — Sean’s honesty, experience, and transformation will strike a chord.

📍Recorded before the recent rebrand of his gym, you’ll hear Sean refer to it as SC Vital Fitness. It has since re-launched as Elevation Training Club.

🔗 Find Sean online: Instagram: @elevationtrainingclub Website: elevationtrainingclub.co.uk

Instagram: @balance_wellness_club Website: balancewellnessclub.co.uk

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