Evans on Marketing Podcasts

Assessing Super Bowl LVI Ads – Quantitatively


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We look at these measures of Super Bowl performance. Total audience size. iSpot analysis. USA Today Ad Meter. And the fake audience data online. #superbowlads #quantitativeresearch

This episode is also available as a multimedia blog post: https://evansonmarketing.com/2022/02/16/assessing-super-bowl-lvi-ads-quantitatively/

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Evans on Marketing PodcastsBy Professor Joel Evans

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