What's Your Story? with Mike & Scott

“Assets Are Sexy” + The ONE Equation That Creates True Wealth | Sharon Lechter


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What if the book that changed millions of lives started as nothing more than a brochure to sell a board game?

Sharon Lechter — co-author of Rich Dad Poor Dad, 29 books in 29 years, five-time New York Times bestseller, and lifelong financial literacy crusader — sits down for a masterclass on money, mindset, and legacy.

In this powerful conversation, Sharon shares:

  • The hilarious (and slightly “kinky”) story of how her husband introduced her to Robert Kiyosaki
  • How Rich Dad Poor Dad was written in weeks as a simple brochure — and then took on a life of its own
  • Why her son’s credit card debt in 1992 became the spark for her life’s mission
  • The Personal Success Equation that turns fear into faith (Passion + Talent × Association × Action + Faith)
  • Why “Assets are sexy” — and how to build true wealth beyond dollars
  • Her new book Old Wealth, New Wealth, True Wealth with 26-year-old real estate millionaire Nathan Barkocy
  • When to close a door (the Tums & Rolaids test) and the power of association

If you’ve ever wondered how to shift from scarcity to abundance, build real assets, or leave a legacy that actually matters — this episode is required listening.

Chapters:

00:00 – Sharon’s hilarious “kinky” husband story that started it all

01:21 – Podcast intro with Mike & Scott

02:00 – Lower middle-class roots, accounting days & first entrepreneurship

03:36 – Son’s credit card debt sparks her life’s mission in financial literacy

06:03 – The full origin story of meeting Robert Kiyosaki

08:18 – How Rich Dad Poor Dad was written as a brochure for a $200 board game

12:04 – Writing 29 books: why every book is a different journey

14:10 – The incredible story behind Outwitting the Devil

19:00 – New book Old Wealth, New Wealth, True Wealth with Nathan Barcachi

23:25 – The power of storytelling that made Rich Dad explode

28:00 – Personal Success Equation: Passion + Talent × Association × Action + Faith

33:00 – The Tums & Rolaids test: when to close a door and walk away

37:00 – Speaking, mentoring, Cherry Creek Lodge retreats & what’s next

39:00 – Final advice & where to find Sharon

Drop your biggest takeaway in the comments — was it the origin story, the Personal Success Equation, or the “Assets are sexy” mindset? 👇

Subscribe for more unfiltered conversations with legends who’ve built real wealth and real impact.

Links:

  • Sharon’s website: SharonLechter.com
  • New book Old Wealth, New Wealth, True Wealth on Amazon
  • Cherry Creek Lodge retreats: CherryCreekLodge.com

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What's Your Story? with Mike & ScottBy Mike Lindstrom + Scott Leese