Aston LeFon – 18.21 Man Made Beauty

You will want to listen to this episode of RadioAMB where Patty Schmucker speaks with one of the founders of 18.21 Man Made’s Aston LeFon. Aston, after working within the beauty industry for years discovered a gap in the Men’s grooming market. Partnering with Angel del Solar and David del Solar, the three began developing a line of men’s grooming products inspired by prohibition era and the bootlegging culture.

Transcript:

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pretty is pretty important in all things

and beauty welcome to radio a and B

designed for those who want to live a

long and vibrant life I’m patty smoker

I’m a licensed cosmetologist has been in

the beauty industry for over 40 years

Radio AM B stands for american-made

beauty and it’s where we tell the

secrets behind the making of health and

beauty products our program sponsor

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beauty comm you’ve often heard me of

your listeners of the show about how

exciting a time it is in beauty and

wellness the part of it is because we

know more about the human body than

we’ve ever known before we have options

available in cosmetic chemistry and

delivery systems that weren’t available

in times past and so innovative new

products are happening all of the time

there is also more diverse needs that

are being identified and solutions that

are being built to meet these needs

my team and I we go to events inside and

outside the industry in search of

innovation and exciting new concepts in

these emerging brands we are always

delighted when we see what we think of

an arch little circle as lightning in a

bottle

my guest today is one of three partners

in a company we think might just be that

1821 man-made is a Texas based business

owned and operated by on hill del Sol

our Austin Lafont and daveed del Sol are

they are three hard-working gentleman

that share a passion for making premium

uncommon goods that gentlemen take pride

in owning welcome hacen I’m delighted to

have you with us well I’m delighted to

be here Patti thanks for spending time

with me yeah absolutely so I’m a brand

specifically made by men for men tell us

a little bit about your background and

what we’re where did you start that led

you into an industry doing hair and and

focusing on building up a beauty brand

how about men making products for men

who would guess right right that you

mentioned upfront sets that founded the

business there’s a myself Acton and then

Al and daveed and we have different

areas of expertise