ASU Sports Business Podcast

ASU #20: Emeka Enyadike + Mario Leo, Analysing Digital Media, Data & Analytics


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In this episode, we have an indepth conversation with Mario Leo of Results Sports and Emeka Enyadike of Digital Sports Africa about digital media, data analytics opportunities and the importance of fan engagement/understanding your audience. 

Part 1: Digital Media 

- Opportunities in African Football 

- Africa in comparison to other continents 

Part 2: Data & Analytics 

- Performance Data 

- Digital Media Analytics 

- Importance of Fan Engagement 

Here is the link to their data on African football clubs: https://asunified.com/report-african-football-clubs-digital-landscape/ 

Please do leave a comment to share your thoughts and let us know what you think 

www.asunified.com

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ASU Sports Business PodcastBy Africa Sports Unified

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