This week the guys chat with Atlanta Braves Senior Vice President Adam Zimmerman, who is responsible for the management and strategy for all marketing and branding of the Braves.  

Zimmerman previously spent 18 years with CSE (formerly Career Sports and Entertainment), most recently as agency president, successfully generating new business, managing their existing portfolio an leading the award winning agency with cutting edge programs and fan engagement through technology. While at CSE, Zimmerman also crafted a partnership with MIT, and created CSE Evolve, an in-house lab to keep up on the latest technologies. Zimmerman has also taught a graduate class on sports business at the University of Georgia.