You won't attract your perfect client if you don't understand them fully. This exercise will help you dial in WHO your Avatar is so that you can find them, attract them, and nurture them more effectively. Some tips include:   Picking the top 5 of your clients - write down their characteristics. Find out where your avatar 'hangs out' so you know where you need to go to attract them. Write down what they WANT, their pains and what they NEED. Hint - you can learn alot from your industry leaders or competitors too