Talent acquisition and the state of the workforce in arts and culture is shifting. More Baby Boomers are nearing retirement, more Gen-Z workers are entering the labor force, the Millennials and Gen-Xers are changing their relationship with work and their thoughts around remote or flexible work options.

National research from Advisory Board for the Arts shows the top driver of employee satisfaction and talent retention in the arts is no longer reputation for artistic excellence, but a strong and healthy company culture.

Karen Freeman, who has a background as a player, as well as degrees from Harvard and MIT, and later at McKinsey as global head of digital & analytics learning for generalist consultants, joins Aubrey to share the findings of this research.

And as mentioned at the top of the episode, if you want some ideas for your summer reading list, here are Aubrey’s book reviews: business books as seen through the lens of an arts manager.

This is the penultimate episode in season two—enjoy!

Mentioned in this episode:

Get help on your Instagram and Facebook ads

Crescendo Classical Marketing helps arts organizations sell more tickets. Get free resources here: https://www.crescendoclassicalmarketing.com/aubrey

Crescendo Classical Marketing