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Join Mo and Jo as they unpack Spotify's fascinating Culture Next report! Your hosts explore how Gen Z is revolutionizing music streaming, from creating 60% of all Blend playlists to driving 2.2 billion streams through the new Jam feature. They break down why this generation sees music as the antidote to doom-scrolling, how they're using playlists to mark life's "firsts," and why mainstream culture is making a surprising comeback. The conversation spans from the rise of communal listening to the "Brat Movement" replacing millennial "girl-boss" culture, revealing how Gen Z is reshaping music, podcasts, and cultural connection. Whether you're a marketer, cultural observer, or curious about where digital entertainment is headed, this episode decodes how the next generation is soundtracking their lives.
By GoosecherryJoin Mo and Jo as they unpack Spotify's fascinating Culture Next report! Your hosts explore how Gen Z is revolutionizing music streaming, from creating 60% of all Blend playlists to driving 2.2 billion streams through the new Jam feature. They break down why this generation sees music as the antidote to doom-scrolling, how they're using playlists to mark life's "firsts," and why mainstream culture is making a surprising comeback. The conversation spans from the rise of communal listening to the "Brat Movement" replacing millennial "girl-boss" culture, revealing how Gen Z is reshaping music, podcasts, and cultural connection. Whether you're a marketer, cultural observer, or curious about where digital entertainment is headed, this episode decodes how the next generation is soundtracking their lives.