Auditing Your Visibility for High-Ticket Lead Gen

In this episode of "The Freelancers," we dive deep into the world of visibility for B2B coaches and consultants with our special guest, Candice Smith. Candice, the creator of the VizDev Framework, shares her expertise on how to move from being just another voice to becoming the indisputable authority in your niche.

We start by addressing a hard truth: being internet famous doesn't pay the bills. Candy emphasizes that having a large following without converting it into business opportunities indicates a system problem, not a visibility problem. She introduces her VizDev Framework, which helps founders audit their visibility efforts to ensure they actually convert.

We discuss the five pillars of the Amore framework within VizDev: Authority, Marketing (paid), Owned media, Relationships, and Earned media.

For those struggling to attract high-ticket clients, Candice suggests conducting informational interviews with current or potential clients to understand their pain points and refine your messaging.

Take the VizDev diagnostic assessment to identify your current mode and get tailored advice on which channels to focus on. For more information, visit frenchpresspr.com or connect with Candice on LinkedIn.

Take the quiz: bit.ly/vizdev

Book a free intro call: https://lnkd.in/ev2Vd54h

Connect with Me:

Website: spirevia.com/podcast

Instagram: @writersspire

LinkedIn: ⁠Ludiah Mong'are⁠

Facebook: @coachludiah

Tiktok: @ludiahtheva