
Sign up to save your podcasts
Or


It’s been five years since Pokémon Go launched, sending kids and adults alike out into the streets, capturing Pokémon through their smartphones. It was one of the first massively successful augmented reality games, generating maps populated with the fantastical creatures based on actual maps. It tracks where players are in the real world to determine which Pokémon they can see. Marketplace’s Kimberly Adams speaks with John Hanke, the CEO of Niantic, the company behind Pokémon Go, about the future of augmented reality.
By Marketplace4.4
7777 ratings
It’s been five years since Pokémon Go launched, sending kids and adults alike out into the streets, capturing Pokémon through their smartphones. It was one of the first massively successful augmented reality games, generating maps populated with the fantastical creatures based on actual maps. It tracks where players are in the real world to determine which Pokémon they can see. Marketplace’s Kimberly Adams speaks with John Hanke, the CEO of Niantic, the company behind Pokémon Go, about the future of augmented reality.

30,609 Listeners

8,801 Listeners

941 Listeners

1,390 Listeners

1,290 Listeners

3,228 Listeners

1,713 Listeners

9,724 Listeners

1,649 Listeners

5,480 Listeners

113,121 Listeners

1,448 Listeners

9,556 Listeners

10 Listeners

35 Listeners

5,576 Listeners

16,525 Listeners