What does it take to build trust and results through partner marketing today?On this episode of Deconstructing Data, we’re joined by Tye DeGrange, CEO of Round Barn Labs and a growth expert with nearly two decades of experience driving acquisition and retention for both Fortune 500 brands and high-growth startups. From eBay to Amazon to advising VC-backed companies, Tye has seen what works and what doesn’t, when it comes to scaling through data-driven strategy.We’ll dive into:1. Partner Marketing: Driving Growth Through Collaboration2. Attribution: Tracking What Truly Drives Results3. Incrementality: Measuring True Marketing Impact Effectively4. Tech StackIf you're ready to cut through the fluff and talk real growth, this is the episode to catch.