<p><strong>In this episode Jeff and Patrick discuss the complexities of creating an authentic brand, message or product in a world where almost everything has been done at least once.</strong></p>

In this episode Jeff and Patrick discuss the complexities of creating an authentic brand, message or product in a world where almost everything has been done at least once.

Authenticity

"Love your work, dude." It's a saying that started in our shop and now I'm spreading the word through this podcast. My name is Jeff Estes and I am an entrepreneur that has created, operated and sold successful independent businesses since 2013. Join me as we take an in-depth look into the world of makers, small business owners and start-ups across the country. I am providing resources and insight for those who want to push the envelope of what it means to be a small business owner. Find inspiration in what you do, and love your work!

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Authenticity

Authenticity