AdStops: Podcast Advertising On Track

Authenticity Is Everything: What Makes a Great Podcast Ad


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If you work in podcast advertising, you've probably heard it before: authenticity matters. But what does that actually mean in practice?

In the latest episode of AdStops,Tiffany Rubenstein (ADOPTER Media Co-Founder & COO) and Angela Stiveson (Director of AdOps) sit down with Senior Account Manager Kelsi Schreiber to talk about what makes a great podcast ad —from the AdOps perspective.

Kelsi brings a unique perspective to the table. She's not only a seasoned ad operations pro; she's also a creator herself. Her experience on both sides of the mic gives her insight into how brands and hosts can collaborate for ad reads that actually work.

Whether you're a brand investing in podcast ads, a creator fine-tuning your delivery, or an AdOps pro keeping it all on track, this episode is full of takeaways worth your time.

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AdStops: Podcast Advertising On TrackBy ADOPTER Media