Authority Marketing

In this week’s episode, Rusty is joined by Jaci Russo, Co-founder and CEO of brandRUSSO to discuss her book, He Said, She Said: Branding, the writing process, and how she uses her new book for new clients. She also discusses Brand State University, an online learning platform she founded.

Rusty hosts Joe Ferreira in this week’s episode, where they discuss hiring and recruiting in times of business growth. Joe also touches on how to be uncomfortably inclusive for maximum business impact, along with how you can achieve personal growth in management by being uncomfortably inclusive.

This week, Rusty has Patricia Lenkov, Founder of Agility Search, on the podcast to discuss the importance of having the right team at the top of your leadership team, the value of diversity, and human capital lessons learned during the Covid-19 pandemic. Patricia also gives tips on how companies should focus on health and safety for employees in 2022.

Today, Rusty is joined by Marty Parkes, Author of Disrupter: How Maryville University Remade Itself and Higher Education, where they discuss the importance of profiling one’s success story and how to maintain a balance between telling your story and also making the reader recognize that they still need to find their own path to success.

In today’s episode, Rusty welcomes Jennifer Mackin, CEO of The Oliver Group on the show to discuss how you can become a better leader in 2022 and why talent growth and talent management is the name of the game in the new year. Jennifer also discusses how leaders are dealing with the ongoing pandemic issues and the real challenge of burnout when it comes to employees and leaders.

Today, Rusty Shelton welcomes the CEO and President of TRACON Pharmaceuticals Dr. Charles Theuer on the show to talk about his entrepreneurial journey in the healthcare industry and how he and his team are contributing to the evolution of medical trials. Dr. Theuer also gives tips on how to disrupt the industry you are in.

In today’s episode, Rusty Shelton talks with Co-Founder of Magnify Hannah Nokes about how she helps companies be socially conscious while also improving growth and profitability while being transparent and authentic. Hannah talks with Rusty about how to create a more fulfilled, happier team, even during The Great Resignation, and how to implement skills-based volunteering.

This week, Rusty Shelton has Jarl Jenson on the podcast to talk about his new book, The Big Solution, and his thoughts on how entrepreneurs can create a stable, predictable economy and solve environmental issues to better the future.

In today’s episode, Rusty Shelton talks with serial entrepreneur and Founder of Empowered Leadership Doug Meyer-Cuno about how he transitioned from a micromanager to a true leader. Doug gives listeners tips about how to become a servant leader with defined KPIs, aligned goals, and clear expectations with buy-in and accountability from the team.

This week, Jeff Margolis, Chairman of Weltok, Ink talks to Rusty about his philosophy on disrupting the healthcare industry. Jeff clues Rusty in on how technology can help people proactively track health, social, emotional, and financial wellbeing to avoid needing to go seek a clinician for what he refers to as “sickcare”.