Founded in 2018 by Sean Higgins, BetterYou operates as a “digital coach” that helps people make better health and wellness decisions.

BetterYou’s approach is somewhat unique in the industry, in that they leverage the background data from users’ phones to log progress, without any manual entry.

Because usage information is automatically retrieved from users’ phones, BetterYou is updated in real-time, providing immediate visual feedback for better decisions as the user is making them.

BetterYou has set its sights beyond simply competing in the personal digital coaching market.

By offering both personal and organizational solutions operating in the same ecosystem, BetterYou presents an attractive slate of automated coaching tools designed to make users’ entire day more effective, enjoyable, predictable and productive. | To read full story, visit https://startuparound.com/read/1582225215.197048/Automated-coaching-startup-BetterYou-sets-horizons-beyond-the-personal.?ref=audio_experience