In this episode, we tell you what exactly advertising automation is, where we think it goes wrong, how it takes advantage of busy marketers, how we use it, where we test to ensure its effectiveness, and more.

For show notes, visit https://blog.thrivedigital.com/automated-campaigns-take-advantage-of-marketers

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Follow this week’s hosts:

Phil: https://www.linkedin.com/in/philiptomware/
Eric: https://www.linkedin.com/in/erictsloan/
Santana: https://www.linkedin.com/in/santana-blanchette/