In conversation with Mr. Lloyd Mathias an industry veteran in the field of Marketing, Brand building and Strategizing, we have Mr. Ashish Padiyar, Founding Partner of Auxano Capital. 

Tune into a very interesting conversation around how the industry is evolving and how startups can build a simple et effective branding strategy..

 1: 57 - 4:28 -- > Importance of multi- channel marketing for customer accessibility and convenience

 4: 30 - 6:20 -- > How can brands engage with customer in the light of constant limelight/ scrutiny on digital platforms 

 6: 21 - 9:43 -- > How brands are using Social CRM to collect "richer consumer information" to build profiles 

 10: 06 - 13:12 -- > How are brands using social media influencers to achieve "relatability" with the target audience

 13: 16 - 16:09 -- > Does spending money on advertising "assure visibility" to startups ?

 16: 12 - 19:57 -- > Break down of a simple yet effective digital marketing strategy for a startup to build a brand 

 20: 04 - 24:01 -- > How can an entrepreneur  build, create and market a brand

 24: 10 - 25:15 -- > What can the young & emerging startups do to get things in action