Pivot Communications is an innovative content marketing firm that develops revenue-driving lead generation programs for hi-tech and professional AV companies, serving a global client base. What's that mean? More effective ways to target, engage, and sell more to your ideal audience. Find out what that really means and why you should consider this offering in this short episode. Pivot Communications Managing Partner, Jane Johnson, and Client Services Manager (and CTS-holder) Christa Bender, also share what they were excited to see during InfoComm 2019, where this podcast was recorded. Many thanks and huge hugs to Starin Marketing and Chris Neto for inviting us to be part of BASE CAMP, where indie podcasts like AV Trade Talk were provided a station to record episodes like this one.