James and Steve talk about how and when to scale a marketing campaign. Can you scale too quickly? Too slowly? Plus Steve gives a genius tactic to use before scaling.

James and Steve go deeper into how beliefs shape your reality. Real-life examples as James tries to tie up some loose ends in one of his interests.

Steve and James discuss their personal preferences and "tricks of the trade" to find the perfect person to join their team. Steve ends the show with a great tip to help ensure a candidate is the right fit.

James and Steve talk about how you can overcome external forces that get between you and your goals.

Steve and James get into an interesting discussion: two people can have opposing view points about a topic, and neither may be wrong.

Steve and James get into a healthy debate and cover all topics surrounding organizational goals and outcomes.

James runs into a snag tracking his Facebook conversions. He and Steve deep dive different methods to generate leads.

Steve, a serial franchisee of 3 different types of businesses, and James discuss the pros and cons of buying into a franchise.