Avis Easteal is the Regional Head of Consumer at Luxasia and has helped transformed the business from traditional distribution to offering direct to consumer product and service lines. We cover a lot of ground in today's episode including:

* The role of the modern marketer
* Using data, technology and analytics to power customer experiences
* Where personalisation fits in a B2B2C model
* The future of marketing with AI and Machine Learning
* Marketing trends in 2023

Don't miss the first Marketing Mentors episode for 2023!