Awed AND Exhausted

Awed AND Exhausted

By SiritaSavageSociety & Culture
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Awed AND Exhausted episodes

  • How to: Use Your Social Media Influence

    Cannabis media professionals came together to talk about trends, challenges, and the future of cannabis media. 

    I moderated the Using Your Influence workshop which closed out the 2nd annual Cannabis Media Summit here in New York.  

    In this episode, I share some info about the experience and the summit, and some of the statistics I shared during the discussion.  Listen to find out how your brand can engage influencers and make those coins! 

    The bottom line is that both the cannabis and influencer industries are rapidly growing and it's time to buckle down and get your strategy ready for Q1 2020 and get back on track for a successful end of the year if you fell off the wagon. 

    Statistics source: https://digitalmarketinginstitute.com/en-us/blog/20-influencer-marketing-statistics-that-will-surprise-you 

    Pictures & more from the Cannabis Media Summit: https://www.savagegazelle.com/blog/usingyourinfluence

    10 min
  • FAQ: ONLINE MARKETING

    Let's put some things to rest. This is your season to bring success to your brand.

    Check out this episode to get some common digital marketing questions clarified. 

    We cover batch processings, content posting frequency and ways to stay consistent. 


    10 min
  • Using Your EGO to Grow Your Brand

    The Summer has been HOT. I got an award, filmed a web series for Comedy Central's digital platforms, and I even visited a Hemp farm. 

    I am also doing a lot of inner work, you know how the Summer goes, it's an awesome time to reflect and regroup.

    On this episode we're talking about how our EGO's can help or hinder our brand building abilities. 

    Take a listen and let me know what you think about this reframing of the EGO. 

     

    10 min
  • Social Media Its About Quality Vs Quantity

    I am happy to have your ears back! In this episode, clearly filmed round my 420 celebrations (We hosted a Day Party - it was amazing) I talk about whats truly important when it comes to your Instagram feed: QUALITY! 

    Listen to learn why your focus needs to shift from putting up as much content per day as you can to serving up quality content, consistently. 

    Interested in learning about How I Work? Check out my profile on LifeHacker.com 



    5 min
  • How Often Should I Post Content on Social Media?

    Its a question that still comes up, so let's dive in. Listen to this episode to get clarity on the social media posting frequency. 

    Here I share my opinion on what matters when sharing your brand story on the interwebs. 

    Let's connect on Instagram: www.instagram.com/siritasavage

    Join the journey on my blog: https://www.savagegazelle.com/ 

    Schedule a Social Media Brand Clarity session: https://calendly.com/sirita-wright/socialmediabrandclarity 

    https://www.savagegazelle.com/workwithme 

    6 min
  • Why You Need a Instagram Hashtag Strategy

    In this episode I discuss using hashtags on Instagram to explode your growth and build a targeted audience. Hashtags play a essential role in my marketing strategy.  I am seeing tremendous growth using them especially on my IG stories! Listen to this episode of you want to get clear about the types of hashtags on insta, where to use them, how to analyze them and more -- let's go! 

    Follow me on Instagram: https://www.instagram.com/siritasavage/

    Work with me: https://calendly.com/sirita-wright/socialmediabrandclarity 


    11 min
  • Where is Content Marketing Going?

    Before you publish another blog post, share another photo on Instagram or conclude that blogging isn't really "on brand" listen to this episode. 

    I am diving into some data Neil Patel, marketing extraordinaire recently shared.  Im talking about where businesses are seeing the biggest gains in traffic referrals, how many times someone must visit your site BEFORE they become a customer, the avg. number of staff dedicated to BLOGGING, avg. length of blog post, why you need to translate your blog and so much more! I am telling you, I was surprised at some of these findings and I think you will be as well. 

    When you have a minute, take a look at all 17 graphs here: https://neilpatel.com/blog/content-marketing-future/?utm_source=email&utm_medium=email&utm_campaign=email 

    Connect with me on Instagram: /www.instagram.com/siritasavage/ 

    Check out my lifestyle blog and learn how to work with me: https://www.savagegazelle.com/ 

    15 min
  • 6 Digital Advertising Trends Happening in 2020 | Special Report 📈
    “The winners in this new era will coalesce the right teams and technologies to harness data, more precisely track their efforts, and measure progress to evolve their strategies at the pace of the consumer.”
    On this episode I run through Salesforce's 2020 Digital Advertising report. Here are my findings: 
    1. Increased data sources with a single objective: targeting the right audience, with the right message, at the right time. 
    2. Shared budgets/teams for MKT and AD (Issa merge) 
    3. Next year, 66% of digital advertising spend will go to Google Search, YouTube, Facebook, and Instagram 
    4. FB / Google will still dominate video and B2B companies are already ahead of the wave in creating content to serve this audience 
    5. The numbers matter - You need a DMP (Data mint platform) 
    6. Leveraging new technologies - VR, Wearables, voice active — over 30% of advertisers are already experimenting in these spaces .. why 
    “Advertisers expect these NEW technologies will capture more of their audiences’ personal and professional hours. ”
    Get the report here 
    ---
    Visit my blog: savagegazelle.com
    Connect with me in Instagram @siritasavage
    10 min
  • Share Your Instagram Stories on Your Website

    Here's a tool you can use! 

    But first, why should you care about Instagram Stories? 

    First, they are insanely popular. There are 400 million daily active users looking at Stories - and that number hasn’t stopped growing since Instagram launched the feature.

    &

    Stories appear at the very top of a user’s feed! So prime ad space. 

    This tool does double duty:

    1. Extends the life of your IG stories
    2. Allow you to cross promote your IG to your website & increase your social media reach 
    3. The best part is it’s FREE and simple to install 

      Tool is called Fastory and it's a widget that automatically updates your website with your latest Stories.

      Note: You will need an Instagram business account for this tool to work! 

      Use this widget to build brand loyalty and add to your video marketing strategy on autopilot! 

      Let's connect on Instagram, follow me @siritasavage


      7 min

    About Awed AND Exhausted

    From the publisher's feed

    Awed and Exhausted is a new podcast helping you reclaim your time and mind bringing everyday joy and simple abundance into your life. With a bit of pop culture on the side!