<p>Is cheaper always better? Is more expensive always the best? We delve into the basic psychology behind value perception and how it plays out when you put a price tag on that good you're selling, or that service you're offering. </p>

Is cheaper always better? Is more expensive always the best? We delve into the basic psychology behind value perception and how it plays out when you put a price tag on that good you're selling, or that service you're offering.

<p>Is cheaper always better? Is more expensive always the best? We delve into the basic psychology behind value perception and how it plays out when you put a price tag on that good you're selling, or that service you're offering.&nbsp;</p>

#AWholeLotWithJo: Ep 7: Pricing and Value Perception

A Whole Lot with Jo is the first Twitter Voice podcast, by Jo, a Communications and Media enthusiast. You can catch "re-runs" of the Twitter conversations right here every week! Expect content on life experiences, advocacy, equality, leadership and, of course, lifestyle! New episodes drop twice every week!

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#AWholeLotWithJo: Ep 7: Pricing and Value Perception

#AWholeLotWithJo: Ep 7: Pricing and Value Perception