This episode covers definition of digital marketing words. Some of the words covered are B2B, Business to Business, B2C, Business to Consumer, B2B2C, Business to business to consumer, Backlink / Inbound link, Banner ads, Broadcast ads, marketing Baseline, Behavioral targeting, Black hat SEO, Blogging, Vlogging, Bounce rate, Brand, personal brand, Brand ads, Branded Keywords, Breadcrumb, Below the fold, Business lifecycle, Business model, Brand equity, Brand management.