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B2B Content Creation by an Engineer
Content, be in any format, needs to be engaging to keep the attention of a user. But is it the case when it comes to B2B?
Why is the content created for a B2B industry usually not so appealing compared to B2C industry?
I try to find this out by having a discussion with my colleague Prashanth Krishnappa who is a content creator with an engineering background. He specialises in creating B2B content for tech, engineering and software industries with storytelling being the core theme.
You can get in touch with Prashanth on Linkedin at https://www.linkedin.com/in/prashanthkp4/
If you want to know more about me, please hit me up on Linkedin at https://www.linkedin.com/in/marcstoecker/ or visit https://www.mindrevolution.com/
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Send in a voice message: https://anchor.fm/globalcontent/message
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By Marc StöckerContent, be in any format, needs to be engaging to keep the attention of a user. But is it the case when it comes to B2B?
Why is the content created for a B2B industry usually not so appealing compared to B2C industry?
I try to find this out by having a discussion with my colleague Prashanth Krishnappa who is a content creator with an engineering background. He specialises in creating B2B content for tech, engineering and software industries with storytelling being the core theme.
You can get in touch with Prashanth on Linkedin at https://www.linkedin.com/in/prashanthkp4/
If you want to know more about me, please hit me up on Linkedin at https://www.linkedin.com/in/marcstoecker/ or visit https://www.mindrevolution.com/
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Send in a voice message: https://anchor.fm/globalcontent/message