Chris and Tycho talk about the state of B2B Marketing. They discuss the role of the CMO, the most effective LinkedIn advertising strategies, marketing prioritization and more. Newsletter: <a href='http://www.dapper.agency/resources/newsletter'>www.dapper.agency/resources/newsletter</a> Tycho's Linkedin: <a href='https://www.linkedin.com/in/tycholuijten/'>https://www.linkedin.com/in/tycholuijten/</a>

Chris and Tycho talk about the state of B2B Marketing. They discuss the role of the CMO, the most effective LinkedIn advertising strategies, marketing prioritization and more. Newsletter: www.dapper.agency/resources/newsletter Tycho's Linkedin: https://www.linkedin.com/in/tycholuijten/

Chris and Tycho talk about the state of B2B Marketing. They discuss the role of the CMO, the most effective LinkedIn advertising strategies, marketing prioritization and more. Newsletter: <a href="http://www.dapper.agency/resources/newsletter" rel="noopener noreferrer">www.dapper.agency/resources/newsletter</a> Tycho's Linkedin: <a href="https://www.linkedin.com/in/tycholuijten/" rel="noopener noreferrer">https://www.linkedin.com/in/tycholuijten/</a>

B2B IN 15 l Episode 23 | Chris Walker & Tycho - State of B2B Marketing

I'm launching the shortest B2B podcast: B2B in 15. Every episode has 15 minutes of non-stop value about one single B2B marketing topic. Why am I starting yet another podcast? Because there are 2 things I do not like about other podcasts: 1. The chit-chat Sometimes you have to hear somebody talk about their weekend for 10 minutes. When I'm listening to a business podcast, I want to get straight to the value. 2. The length Podcasts can take very long. My commute to work is 20 minutes. I always have to stop and start my podcasts halfway. I tend to forget what they were even talking about the next time I start it. Any feedback is more than welcome :).

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I'm launching the shortest B2B podcast: B2B in 15. Every episode has 15 minutes of non-stop value about one single B2B marketing topic. Why am I starting yet another podcast? Because there are 2 things I do not like about other podcasts: 1. The chit-chat Sometimes you have to hear somebody talk about their weekend for 10 minutes. When I'm listening to a business podcast, I want to get straight to the value. 2. The length Podcasts can take very long. My commute to work is 20 minutes. I always have to stop and start my podcasts halfway. I tend to forget what they were even talking about the next time I start it. Any feedback is more than welcome :).

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B2B IN 15 l Episode 23 | Chris Walker & Tycho - State of B2B Marketing

B2B IN 15 l Episode 23 | Chris Walker & Tycho - State of B2B Marketing