Abby interviews Mike Dattilo, Digital Marketing Director at Lexmark, a company that manufactures laser printers and imaging products. Mike tells Abby about his role overseeing Lexmark's B2B marketing efforts, and the importance of capturing client feedback to improve sales.

"B2B Manufacturer Marketing: Creating Content with Intent" with Mike Dattilo

The Digital Marketing Master podcast is a series of conversations with leaders throughout the digital marketing space, from the trenches and across a variety of industries.

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"B2B Manufacturer Marketing: Creating Content with Intent" with Mike Dattilo

"B2B Manufacturer Marketing: Creating Content with Intent" with Mike Dattilo