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B2B Video Doesn?t Have to Suck, With Guest David Spark
B2B companies are making creative use of video in a manner that takes its cues from B2C marketing; examples from Arrow Electronics and Philips...Why B2B companies need to take cues from consumer marketing and understand the importance of appealing to buye
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By Neville Hobson and Shel HoltzB2B companies are making creative use of video in a manner that takes its cues from B2C marketing; examples from Arrow Electronics and Philips...Why B2B companies need to take cues from consumer marketing and understand the importance of appealing to buye