Grounding AI

B2C and B2B Marketing: Are they that different anymore?


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So excited about this episode of The World Innovators podcast!

In this episode, I had the great opportunity to talk to Barbara Falk, a marketing veteran who worked in both B2C and B2B. Since March, we have seen marketing take a massive leap into the future.

Here are some of the topics we discussed on what companies are doing to stay current - 

  • Barriers have been broken-down between Business and Personal.
  • Converting Live Events into Virtual Events or Webinars.
  • Direct Mail is still very responsive.
  • Importance of communities and being part of something.

Listen-in and Enjoy!

*** Reach out to [email protected]
if you’d like help building a marketing strategy that builds relationships and/or AI training for individuals or full teams.

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Grounding AIBy Donna Peterson