Is there such a thing and niching down to far? Why would you want to start to develop a niche in the first place? We answer these and many more questions on this episode of FRBR Pod. Many new practice owners get hesitant to dive into a niche right away, for fear of lost business. While other more established practices don't want to alienate any of their current clientele who they have built their practice on. It's a tough decision regarding when and how to hone in on a niche in healthcare. We discuss the pros and cons, and why it has to be at least some component of any modern healthcare practice.

Owen's Website: simplifymotion.com

Brian's Website: www.evolutionphysicaltherapy.com

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